Online Marketing

The other day I read an article, Do We Need Another Blog for Online Marketing?” written about a class I taught “Online Business”and "Online Marketing" at my computer club, TBCS (Tampa Bay Computer Society). The article stated, "many perhaps more than half, the participants were not experienced in the prerequisites of starting an online business.
Knowing how to use common browser functions.
Having a rough business plan.
Having a vague idea about common online marketing plays."

The article also stated, “there is a runway to getting off the ground and my students were still in the hanger.”

I'm not saying these are false statements, I'm saying I realize (as it was stated) the information is too advanced for a newbie.

My blog (Seo Marketing) probably is too advanced for a newbie as well. What I need is some input from you to help me, help you.

Should I go back to the beginning and give more info for the newbie or should I continue for those who already have an online business and just need to keep up with the changing times of the WWW?

More On: Seo Marketing Trouble With Twitter

Trouble with Twitter

The Trouble With Twitter is people don't understand enough of
the pros and cons of -Twitter. Lets start with "What is Twitter,"
a few Pros and Cons, and a little bit about the lingo.

The Wikipedia definition is:
Twitter is a free social networking and micro-blogging service
that enables its users to send and read other users' updates known
as tweets.

Tweets are text-based posts of up to 140 characters in length
which are displayed on the user's profile page and delivered to
other users who have subscribed to them (known as followers).

Here's some news. The New York Times’ Twitter accounts got
Hacked in the early part of May. I guess this would be part of the
cons of Twitter.

So, no big damage done, and the issue seems to have been quickly
resolved, but it’s another warning for all you tweeple (a twitter
user): keep your computers clean and your Twitter passwords
hidden.

Now if I was a Tweeple (a twitter user) and I wanted to re-post a
twitter message (a tweet) I would be (RT) Retweeting. It is
simply rebroadcasting someones post to my followers. Nothing
immoral about that as someone I am following may not be a
follower of the people that is following me. (I'm not even sure I
understand what I just said.) Anyways, if someone re-post one of my tweets it would help me reach a greater portion of the Tweetersphere than I might otherwise be capable of
reaching on my own.

So you ask, why would I want to reach a wider audience?

--To share something important.

--To interact with new people.

--To promote something (a product, a blog, a website, an event)
--This would be the pros of twitter.

If you want to be retweeted you must keep it short, under 120
characters and keep it funny, useful or informative.

More on : SEO Marketing How to create a Favicon for your blog Seo Marketer

How To Create A Favicon For Your Blog

Favicon, what is it? A Favicon is a image that sits in front of your url in the address bar of your browser.

The advantage of creating and installing a Favicon for your
blog is you will not be forgotten when someone bookmarks
you. How many time have you bookmarked a site and the
next day you forgot all about it. Maybe in a month or so you
might come across it

Having a Favicon makes you stand out in a crowd when
someone bookmarks you. You can be seen at a glance.
It's a form of branding your site for recognition. Some
companies will use their logo for their Favicon


The first thing you must do is create an image. There are
many graphic image programs that you can use. Paint is
one that you have in your "programs" in your computer.

After you have created your image go to
http://www.iconj.com to generate your image to a
Favicon.

Most Favicons are generated in a ".ico" file but Blogger.
com does not support that file. But we do have option.

After "Icon Generator" tab.

Browse and upload your image under ("Free FavIcon
Generator and Hosting") (You have to have iconj.com
host your image because the other upload will generate
a ".ico" file which Blogger .com does not support.

After you click upload you will be given a code which you
will copy and paste in your blog HTML.

The instruction to place your code in blogger.com.
1. Sign in to your Blogger account.
2. Click Layouts
3. Click "edit HTML" tab
4. Scroll down through the code to
"<title><data:blog.pageTitle/></title>"
5. Paste the code right under this title tag.
6. Publish your blog.

Bookmark your site first and then click on the link
in bookmark and you should see your Favicon in the
address bar.

While Internet Explore requires that the Favicon be an
".ico" file, Firefox, Netscape, and other browsers can also
display gif, jpg, and png files as Favicons.

If you do not see your Favicon in Internet Explorer,
bookmark your blog in Firefox browser first before you
feel you have made a mistake.

Favicon Video


video

More on: SEO Marketing Email Signature Seo Marketer

Email Signature

We have talked about this before but I have been asked to talk
again about the importance of an email signature.

An email signature is usually your name, your company, your
phone number and your web site. This is great to share essential
contact information, but will it really create any action.The
purpose of a signature is to drive traffic to your business.

How about including a catchy hyperlink directed to your web site
that is so curious that everyone has to click on it. Or it could be a
hyperlink to an affiliate. (You could make some money) Your
email signature is a marketing strategy that has worked for
years. What a great way to advertise your business and cost
you nothing.

When you send an email and if it is something of real interest, that
person is going to forward it to a couple of friends and what goes
with it? Your signature! With a great catchy hyperlink in your
signature, they cannot resist clicking on it andthey also forwards it
to a couple of friend and they forward it to a couple of friends and
so on and so on.

So my message here is…yes put in that essential contact
information but put that catchy irresistible hyperlink that
is going to drive visitors to your web site or make you a few
dollars through an affiliate program. Either way this is a
benefit to you.

You will be very surprise how this little catchy hyperlink as part
of your signature can work in your favor. It’s easy, simple and no
cost to you. An email signature is a great viral marketing tool... Use it.
More on: SEO Marketing Latent Semantic Indexing